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Marketing and Business Development Manager

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Date: 21 Oct 2024

Location: Grand Cayman, KY, KY1-9001

Company: Walkers Global

 

We are a leading international law and professional services firm providing legal, corporate and fiduciary services to global corporations, financial institutions, capital market participants and investment fund managers. With a global presence spanning the Americas, Europe, the Middle East and Asia, we advise on the laws of Bermuda, the British Virgin Islands, the Cayman Islands, Guernsey, Ireland and Jersey.

We treat everyone as the intelligent professional they are. Our approach is to trust and empower our people to deliver consistently, and enable them to succeed. Diversity is our secret weapon – it’s the sheer breadth of Walkers people that makes us who we are – gathered from across the globe and fluent in languages, jurisdictions and cultures that help us to mirror our clients and keep our own thinking in tune with the world in which we operate.

Overview of role

As a Marketing & Business Development Manager, you will play a crucial role in driving revenue growth and supporting the strategic objectives of our Insurance and Fintech groups across the Americas Region. You will be responsible for identifying prospective clients, acquiring new business, and enhancing competitive resiliency. This position is a 6-month fixed-term contract role.

 

 

Duties, Responsibilities & Person Specification

  • Develop a deep understanding of the target markets and contribute to the formulation and execution of practice development plans.
  • Monitor current and potential product areas to identify relevant industry developments and keep lawyers informed.
  • Work with partners to support and manage practice business development plans and budgets.
  • Support individual partner BD plans, focusing on profiling, raising, and development.
  • Provide day-to-day support on client-focused initiatives, including:
    • Targeted lead generation
    • Pitch document and fee proposal production
    • Bid support and strategic bid coaching
    • Strategic support on marketing trips, conferences, and events
    • Cross-selling opportunity identification and implementation
  • Spearhead and drive internal BD initiatives and projects, designing and implementing strategic roadmaps, managing KPIs, and conducting ROI analysis and management reporting.
  • Lead, mentor, and develop direct reports.
  • Collaborate with other members of the business development team, as well as the broader events, marketing technology, communications, and business service teams to ensure seamless project and assignment completion.

 

Education, Skills & Experience

  • Bachelor's degree, preferably in marketing or a related field such as business, communications, or law; advanced degree (MBA) desirable.
  • Minimum of 5-7+ years of business development or consultancy experience, at least two years in a professional services environment at a managerial level.
  • Proficiency in Windows, Microsoft Word, Microsoft Excel, Outlook, and Microsoft Teams.
  • Knowledge of CRM systems (e.g., InterAction), web platforms (e.g., Sharepoint & Teams), and data visualization tools (e.g., PowerBi).
  • Experience in legal marketing or business development.
  • Strong analytical and problem-solving skills.
  • Excellent communication and interpersonal skills.

 

Walkers offers a dynamic working environment with opportunities for career progression and an excellent remuneration package, including a discretionary performance-based bonus, pension and fully covered health insurance for employees and 5 weeks' vacation. Remuneration will commensurate with qualifications and experience.

 

Please note that Walkers will not accept any applications received from agencies at this time. Only candidates selected for interview will be contacted after the closing of the role.

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Walkers global is an equal opportunity employer. Equality and diversity are key to our global identity and an integral part of our goal to continue being an employer of choice. We are committed to a work environment that supports all individuals irrespective of gender, ethnicity, nationality, race, religion, marital status, age, disability, pregnancy, sexual orientation, gender identity or any other applicable legally protected characteristics. We make every effort to ensure that employment opportunities are open and accessible to all purely on the basis of personal ability.